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Shopify webshop for a print-on-demand clothing brand
Webshop | Print-on-demand | Dialect clothing
The client:
Eddetverstoan is a creative print-on-demand service offering playful clothing in Flemish dialect. Originally starting with Antwerp dialect, they quickly expanded to include various dialects from across Flanders. Their unique humor and eco-friendly approach called for a webshop that would stand out just as much as their brand.
Project:
For Eddetverstoan, we developed a conversion-focused Shopify webshop with an emphasis on usability, visual impact, and structure. The focus was on clear collections, a fast checkout process, and product pages that are both informative and visually appealing.
We connected the shop to Printify, optimized the UI/UX, and implemented a backend that allows the client to work efficiently and independently.
Techniques
Shopify Platform | Forms | Upsell & cross-sell integration | Social media connection | Simple backend | Dropshipping with Printify | UI/UX optimization | Strategic CTAs | Basic SEO structure

Design & Style
The webshop received a vibrant and colorful design that perfectly matches the brand’s playful tone of voice. With a foundation of white and blue, reflecting their branding, and lively visuals that immediately capture attention.
Platform & Tech
We built this webshop on the Shopify platform, enhanced with custom sections for flexibility, without using expensive themes. The site is 100% responsive and ready for scalable growth.
SEO
The basic SEO was set up: logical URL structure, relevant keywords in copy and titles, fast loading times, and technical optimization. The webshop is focused on discoverability within the print-on-demand clothing niche in Flanders.
Extra
In addition to the core functionality, we added an Instagram feed, upsell features, a chat module, dynamic templates, a simple checkout flow, and dropshipping integration. Everything is designed to maximize conversion and convenience for the end user.

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