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User-Friendly Exclusive Design

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Wix Studio website for furniture maker

Wix Studio Website Development | SEO & SEA Optimization | UI/UX Design | Branding & Corporate Identity | Full-Service Digital

The client:

At Fennec Group, we work closely with ambitious startups such as "Woodmasters," a specialized company creating exclusive epoxy tables and premium resin art pieces from Wommelgem.
After just three months with another developer, they felt unheard and came to us for a complete website redesign that truly showcases their craftsmanship.
Their challenge: A digital presence that failed to reflect their premium positioning and ambitions in the market for exclusive interior pieces.

Project: 

The 'Woodmasters' project illustrates our expertise in website redesign and delivering custom Wix Studio solutions.


We carried out a complete rebuild of their digital platform with a focus on user-friendliness, conversion, and discoverability. The result is a professional website that perfectly showcases their unique epoxy creations.


In addition to web design, we now provide a fully digital package: website management, ongoing development, SEO optimization, and SEA campaigns. At Fennec Group, we guide The Woodqueen from strategy to execution for maximum online success.

Techniques

Wix Studio Development | Advanced Contact Forms | Social Media Integration | User-Friendly CMS System | UI/UX Design | Professional Gallery | Mobile-First Responsive Design | Branding & Visual Identity | Strategic CTA Placement | SEO Implementation | Quotation & Invoicing Tools | Live Chat Integration | Custom Animations | Schema Markup | Speed Optimization

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Design & Style

The Woodmasters website radiates modern elegance with a sophisticated color palette of deep, dark tones accented by warm copper details.

The minimalist web design focuses on user experience and product presentation. Every UI element is strategically designed to communicate luxury and craftsmanship.

The visual hierarchy naturally guides visitors through the offerings, with professional photography and subtle animations highlighting the premium quality of their epoxy creations.

Platform & Tech

For the Woodmasters website redesign, we chose Wix Studio, the enterprise platform that combines speed with flexibility.

This enables Woodmasters to adjust content themselves through an intuitive backend, while we handle the technical optimization and further development. The robust infrastructure guarantees fast loading times and 99.9% uptime for their growing business.

SEO

Our SEO strategy delivered a featured snippet on Google within 3 months and positioned 15 important keywords in the top 6.

The focus was on competitive terms around epoxy, casting resin, custom-made tables, and interior design. Through technical optimization, content strategy, and white-hat link building, we achieved strong organic growth that significantly reduced their SEA investments.

Extra

The website is enriched with conversion-focused functionalities: a content-rich blog for SEO authority, live chat for direct customer interaction, optimized user flows for seamless navigation, a CMS system for easy product management, multi-step forms for qualified leads, and a professional portfolio gallery.
All elements are A/B test ready and integrated with analytics for continuous optimization.

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